Increase Your Sales With Professional Product Photography
If you are asking yourself, “Does professional product photography make a difference,” you must be doing great with your online sales or you have yet to hire a professional photographer.
Sales solely accomplished on social media platforms more than likely do not need professional product images. These are small files and the platforms do not allow for zooming in. Smartphones are called smart for a reason; they are wonderful tools and decent little cameras.
If your product is featured on Amazon, like Garage Grip USA featured in the attached picture, then professional is the only way to go. I have yet to meet a product company whose cell phone pics are Amazon-worthy. The same is true for websites, catalog sales, or any other platform where serious sales are being seen through serious transactions.
It’s fun for my team and me to see the difference in our client’s websites and other online selling platforms go from mediocre to phenomenal. It’s even more invigorating for our clients to not only see but experience, the difference professional images can make in not only visible pleasure but more sales.
Whether your clients are local to Dallas, somewhere else in the United States, or even overseas, they may not be able to pinpoint why your site featuring professional product images is different. Regardless, the difference, whether identifiable or not, will subliminally get their attention in a good way.
And if you are still not convinced the visual difference is worth the cost, then think about it this way. What is the best return on your time? Remember your time is a precious commodity. As a business owner, you must evaluate what roles should you take on to move the needle forward. Owners and staff often become frustrated when attempting over and over again to get the perfect product shot.
I am not a salesperson, so I would encourage you to go ahead and watch a few YouTube videos, make several online equipment purchases, roll out the white paper, download a few free photo-editing apps and get to work. Honestly, I hope you are able to produce stellar images.
Yes? Well, let’s talk!! I am always looking for talent.
No? Let’s talk! We can get the conversation started here.
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