Oh How Do I Love Thee…
Let Me Count the Ways (one microchip at a time)by Misty J Hoyt
owner/lead photographer
If you would have told me 19 years ago I’d be passionate not just about people but products as well, I would have thrown out the “never” word. And I try to use that one sparingly.
It’s all a matter of perspective. There are, afterall, people from Dallas, Frisco and Garland behind the products which arrive neatly boxed up. They don’t just create themselves now, do they? While most of the product photography is done by our detail-oriented tea member Terry in our Plano studio, I hop across the Dallas Metroplex meet with the creators and their teams to discuss the project. And I enjoy getting to know entrepreneurs’ stories so much I believe they should all be featured on Guy Raz’s “How I Built This” podcast.
When zooming in on electronic components smaller than a fingernail, Terry is invited into a completely different world someone (or more like many someones) has envisioned, researched, tried-and-tried again, and then brought to fruition. These devises launch rocketships into the galaxy, operate entire companies and send messages across the universe.
From teeny tiny devises that house even tinier microchips to products which take Whiskey drinking to an entirely different level, we learn about a plethora of products and the people behind them. Recently, a complete stranger dropped more than $10,000 worth of bourbon off at my home studio, including Eagle Rare, Rip Van Winkle and more. My Google reviews serve me well, as we’ve been entrusted with a variety of very exquisite products (a $1.2 million insurance plan helps, too).
We appreciate the opportunity to be taken on people’s and companies’ journeys, ultimately helping them market and sell their blood, sweat and tears.
Share your vision with us. We may even be able to walk you through how to do it yourself.
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